For a long time, I didn’t have a clear path. I studied Ethnology, worked across retail, logistics, gastronomy, and visual design. I loved art and sketching, observing people, and creating. But despite everything I did, I never felt like I truly belonged. I didn’t know how I felt about many of the industries I entered, and honestly, I wasn’t sure what I was working toward. All I knew deep down was that I wanted to make an impact — to contribute to something meaningful and inspire change in people, in systems, in the way we live and work.
Still, I kept drifting. From role to role, company to company. Trying to “figure it out,” trying to fit in — until I started asking myself whether I even wanted to. Whether the problem was really that I hadn’t found the right place… or that the places I’d been trying to enter were never built for someone like me in the first place.
The truth is, I never had a polished resume. It’s actually quite strange — a patchwork of roles that don’t neatly line up or tell a conventional success story. Some employers looked at it and didn’t know what to make of me. Others thought they had me figured out — like I had no clear purpose. But maybe the problem wasn’t my lack of direction. Maybe the problem is that so many companies are still searching for perfectly shaped candidates to fit perfectly shaped boxes, as if we’re machines built for one thing and one thing only.
I admire people who have a clear vision. But I also admire those who don’t — those who are still searching, learning, growing, becoming. The courage to explore your way through life, to shift paths, to try again, is deeply human. Searching for yourself should never be devalued or seen as weakness. It should be celebrated. Encouraged. Honored.
Ever since I was a child, I’ve stood up to bullies. The loud ones, the subtle ones, the ones who used silence or smiles to hide their cruelty. I stood up to injustice even when I couldn’t explain exactly why it felt wrong. I just knew it did. As I got older, I realized the bullies did too. They just got smarter. They started calling it “culture,” or “feedback,” or “strategy.” But I’ve always known their game, and I’ve never forgotten how it felt to be on the receiving end of it.
That’s why what I’m doing now feels so important. I’m building something different — something real. Together with an incredible designer and friend, Claus — we’re developing a new kind of framework. One that addresses the toxic patterns and invisible wounds that so many people carry with them because of the places they’ve worked. We’re building a system that prioritizes safety, transparency, emotional integrity, and human dignity — especially for the creative people who’ve been told they’re too much, too emotional, too soft, too difficult to manage.
Because emotions don’t make you weak. They make you aware. They’re where connection, clarity, and courage come from — and that’s exactly why toxic systems try to suppress them. They want compliant workers, not whole people.
A few weeks ago, Claus reached out to me with a simple request — one that, without realizing it, changed everything. When no one believed in the girl with the strange resume, when even I wasn’t sure where I belonged, he did. He saw value in me before I fully saw it in myself. And I want to say this clearly: sometimes, all it takes is one person who believes in you, who gives you a chance not because you tick every box, but because they see something real in you. That kind of belief doesn’t save you — it awakens you. It reminds you of who you were before the world made you doubt it.
As I’m writing this, Ludovico Einaudi is playing in my headphones. I can feel the tears in my eyes, but I’m not embarrassed by them. I’ve never felt more inspired. I’ve never felt more sure of what I’m doing. I’ve never written anything in one breath before, but this time, I didn’t want to stop.
We’re still in the research phase of building this framework, and we want to listen. If you’ve ever been bullied, manipulated, humiliated, or emotionally drained by a workplace that didn’t care about you as a human being — please share your story. Confidentially, safely, and in your own words. Your voice matters more than you know.
We’re not just building a product. We’re building a pathway back to human dignity. We’re building something that will challenge what’s broken and offer a new way forward — one grounded in care, clarity, and honesty.
