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What HR Can Learn from Ethnology

Ginka Saraeva
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August 18, 2025

Workplaces are often described in numbers — headcount, turnover rates, productivity scores. But behind every number is a person, carrying their own culture, history, and way of belonging. When these deeper layers are overlooked, people may show up at the office each day, yet still feel unseen. Ethnology — the study of how humans live and connect — offers HR a way to notice what is usually invisible, and to build workplaces where people don’t just work, but truly belong.

The Invisible Side of Work

Imagine arriving at a new job in a new country. On the first day, the paperwork is ready, the desk is assigned, the onboarding slides are polished. Everything looks smooth. Yet something feels off. You struggle to follow the inside jokes. You hesitate to speak up in meetings. Your accent draws stares. People are polite, but you don’t feel like you belong.

On the HR checklist, your integration is “complete.”

In your heart, you are still on the outside.

This is the invisible side of work that often gets overlooked. And this is where ethnology has something powerful to offer HR.

Ethnology: The Art of Seeing People in Their Whole Context

Ethnology is about more than studying culture. It’s about listening, observing, and trying to understand how people make sense of their world. It’s about recognizing that we all carry stories, habits, and ways of belonging that don’t stop at the office door.

When I studied ethnology, I learned to look beyond what people say in a survey, or how they behave in a single moment. I learned to notice the quiet details — the pauses, the rituals, the unspoken hierarchies — and how these shape whether people feel safe, included, or silenced.

Translating this into HR, it means we can start seeing employees not just as “resources” but as human beings, with roots, cultures, and vulnerabilities that matter.

How Ethnology Helps HR Care Better

Cultural sensitivity that builds safety

Every workplace has hidden rules about how to talk, how to disagree, how to be “professional.” Ethnology helps HR uncover these rules and ask: Who do they include? Who do they exclude? By seeing these patterns, HR can design workplaces where trust isn’t fragile, but real.

Empathy as a system, not a slogan

Empathy is often treated like a soft skill or personality trait. Ethnology shows us how to make empathy part of structure: in conflict resolution, in onboarding, in leadership training. It means employees don’t just hope for empathy from their manager — they experience it in the system itself.

Integration beyond paperwork

I’ve lived abroad. I know that the hardest part isn’t the contract or the tax ID — it’s the small moments when you wonder if you’ll ever truly belong. Ethnology shines a light on these invisible struggles so HR can respond with mentoring, peer support, and spaces where “newcomer” doesn’t mean “outsider.”

Understanding culture through stories

Surveys have their place, but they rarely capture the depth of people’s experience. Ethnographic tools — conversations, observations, stories — create a fuller picture. They show leaders the truth of how people feel, not just the numbers on a dashboard.

Seeing problems as systems, not flaws

Ethnology resists the quick answer of “this person just can’t cope.” Instead, it asks: What in the system makes coping so hard? This perspective helps HR go deeper into the causes of burnout, turnover, or exclusion — and start repairing them at the root.

https://www.pexels.com/photo/notes-on-board-3782231/

The Future of HR Needs Cultural Eyes

HR is often asked to be the bridge between people and the organization. But bridges only work if they reach both sides. Ethnology gives HR a way to understand not just policies, but people in their cultural, emotional, and social context.

It means seeing each employee not as a number in a headcount, but as someone carrying a world with them.

It means recognizing that culture isn’t a “perk” or a poster on the wall, but the air people breathe at work.

And it means accepting that if we want workplaces to be truly fair and humane, we need to look as closely at meaning and belonging as we do at efficiency and output.

Why This Matters to Me

I studied ethnology because I was curious about people — about how they live, adapt, and make sense of each other. Later, working in different industries, I began to see the same patterns inside companies. Culture was talked about, but rarely understood. Inclusion was promised, but often shallow.

I believe HR can change that. By borrowing from ethnology, HR can become something more than administration: it can become the place in the organization that protects dignity, nurtures belonging, and helps people feel truly seen.

Work is never just about tasks. It’s about people, and people are always cultural beings. If HR remembers this, it can become not just a function, but a source of care, trust, and meaning.

Ginka Saraeva

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